Ground Up Movements (GUM)

Over the years, many informal and self-organised groups have approached SKM to seek support for their self-initiated voluntary projects. These groups are affectionately called the Ground-up Movements (GUMs). Their projects promote the message of kindness to different communities or address more specific social issues.

SKM provides many forms of support to our GUMs, ranging from publicity for their events and activities via various media platforms to seed funding to help kick-start these projects.

SKM also facilitates collaboration between GUMs, to help expand the scale of projects and reach a broader audience.

If there’s a kindness cause you’d like to champion, do contact us and you’ll never know what we might achieve together!